247COMPASS
What we do

Services

We shape your brand’s digital direction around data and customer behaviour.

Search Localization & GEO

A specialized search localization solution that bridges Google SEO and Naver search optimization to capture high-intent Korean consumers.

  • Deciphering and conquering Naver's unique SERP structures (Smart Blocks, View, Influencer Search)
  • Strategic localization for Korean Search Intent and localized keyword modeling
  • Generative Engine Optimization (GEO) optimized for Korean LLMs and search engines

Technical SEO for the Korean Market

Specialized technical SEO to conquer both Google and Naver. We resolve crawling, indexing, and rendering bottlenecks unique to the Korean search landscape.

  • Tailored indexation strategies for both Google and Naver (Search Advisor)
  • Core Web Vitals and frontend optimization calibrated for Korea's high-speed network infrastructure
  • Localization of Schema.org JSON-LD structure to align with Korean search entity recognition

Content Localization & Architecture

An architecture-first content localization service combining local pillar-cluster topic modeling, technical Korean editing, and semantic markdown structures.

  • Localized Pillar-Cluster information architecture aligned with Korean search behavior
  • High-quality B2B technical editing and Korean localization (no raw translations)
  • Semantic markdown and schema tagging optimized for global LLMs and local AI search

Digital Strategy for South Korea

An executive-level digital consulting service establishing robust localized data tracking, cross-channel synergies, and actionable market growth roadmaps.

  • Custom Korean market entry growth frameworks and KPI modeling
  • Localization of web analytics (GA4/GTM) to capture local user behaviors
  • Dynamic integration of local organic brand assets with paid acquisition channels

Localized Media Planning

Performance-driven media planning optimized for the Korean ad market, integrating Google, Meta, Naver GFA, and Kakao to maximize acquisition efficiency.

  • Localized media mix modeling balancing Naver, Kakao, Google, and Meta
  • High-relevancy localized ad copywriting and target audience profiling
  • Cross-channel tracking and attribution customized for Korean user behavior

Consulting & Workshops for Korea

High-impact team enablement combining global strategic advisory with hands-on technical workshops to build self-sustaining search and digital growth operations in Korea.

  • Customized technical workshops on Korean search engine mechanics (Naver & Google)
  • Role-specific playbooks for global developers, local marketers, and content creators
  • Executive-level strategic advisory and regular local performance consulting
Process

From customer understanding to delivery and improvement

  1. Understanding customers and markets

    We examine customer behaviour, acquisition paths and market context.

  2. Building the strategy

    We define a direction that connects brand goals with the customer journey.

  3. Delivering content and media

    We align search, content and media activity with customer behaviour.

  4. Improving through data

    We apply the data and experience gained through delivery to the next decision.

Questions

Questions before you get in touch

Where does a project begin?
We begin by understanding customer behaviour, data and market context.
How are scope and timelines agreed?
We discuss your requirements and current situation to agree the scope and schedule.
Do you also provide consulting and training?
We can collaborate through training, consulting and advisory engagements.
Next step

Let’s talk about your next direction

Connect with 247COMPASS for search, content and media strategy.

Discuss a project See our work