
Search strategy connecting a global brand with Korean customers
Connecting a global brand’s message with the way Korean customers search and use media.
SEO for lululemon’s official Korean website
Does your brand rely heavily on Naver and local Korean search services? If you haven’t been able to crack Naver’s unique algorithms, you’ve come to the right place.
For global businesses, entering South Korea means facing a completely different search reality. Standard Google-centric SEO strategies fall flat here because Naver is the dominant starting point for local consumers, and Google Korea has its own unique local characteristics. Does your target audience rely heavily on Naver and other localized Korean services? Have you tried to optimize your presence but failed to see results? If so, you have come to the right place. 247COMPASS specializes in demystifying Naver and local Google SEO, transforming local search complexity into a powerful acquisition channel for your brand.
We evaluate your current local search footprint across Google Korea and Naver, identifying where you are losing traffic to local competitors.
2 weeksWe build a localized keyword matrix, mapping high-intent Korean search terms to optimized, culturally-resonant landing pages.
2-3 weeksWe restructure your local metadata, headings, and body copy to satisfy Google's E-E-A-T and Naver's creators-focused algorithms simultaneously.
4-6 weeksWe monitor daily rank movements across both search engines, adapting your strategy as Naver and Google update their local algorithms.
Ongoing
Connecting a global brand’s message with the way Korean customers search and use media.
SEO for lululemon’s official Korean website

Connecting Korean customers searching for flights, hotels and rental cars with a travel platform.
Technical SEO for Korean-language pages

Customers need to find the specialist information held in a database covering millions of molecules.
SEO for a large-scale chemical database

Reviewing accumulated pages and site architecture to strengthen connections between customers and experts as the platform grew.
Reviewing site architecture and accumulated pages
Connect with 247COMPASS for search, content and media strategy.